A BUSINESS’S SUCCESS IS DETERMINED BY BRAND MANAGEMENT
Hirsch’s Silverlakes recently hosted their monthly ladies networking event where business women were invited to mingle, socialize and network on a platform provided in the beautiful showroom. The Margaret Hirsch women business finalists are also introduced.
The guest speaker for the morning was Tanja Dekker who is the owner of Kyoob Studios which is an event and marketing agency running since 2008. Her passion is for people and growth and she is also a creative brand strategist and has an eye for long-term results.
Tanja spoke on “Why brand management is important to a business’s success” and took the audience through what brand management includes, what it entails and also the principles of it.
After the talk, Esrida Brits, owner of Laughing Chefs was announced as the Margaret Hirsch Woman In Business Achiever for the month of March. She gave a touching speech on how she started her company, how she overcame her challenges and gave a short motivation on why one should start their own business. All the attendees then had 30 seconds to talk about their business and they happily stayed to mingle over a cup of cappuccino.