Shopping for towels is a touchy process. Sure, you want to buy towels that feel soft and luxurious, but what does ‘gram count’ really mean?
Before you throw in the towel too soon, take some time to read our handy guide below.
Towels come in a variety of sizes that you’ll want to consider before your purchase. A standard bath towel for drying off after a shower or bath is 27” x 52”, while a bath sheet is slightly larger at 35” x 60”. A bath sheet offers more coverage, allowing you to fully wrap yourself. If you’re on the hunt for smaller options, hand towels are 16” x 30”, while square washcloths are 13” x 13”
Bath towel density is measured in grams per square meter (GSM), and this number varies between 300-900. A 300-400 gram towel is thinner and lighter, making it ideal for the gym or the kitchen. These dry quicker than heavier towels. A 400-600 GSM is a medium weight towel that’s great for the beach, and can be used as everyday bath towels.
Everyday towels are often made of standard cotton. Egyptian cotton, on the other hand, is the more luxurious option because it’s made with longer, more dense loops of thread that absorb moisture and trap warmth. Another highly absorbent and durable option? Turkish cotton.
Towels made with combed cotton means that their fibers are combed to remove shorter threads and debris, leaving the strongest and longest threads to be woven into the bath towel.
Towels can add the warm, finishing touch to a bathroom, so consider selecting a stack in a fun accent color or pattern. Another option is to stock your cabinets with colors based on the season.