Simon co-founded Fontera in 2003 with Grant Fleming. Since then they have gone on to set up offices for Fontera in London and Atlanta as well as founding the tech incubator Textstream in SA. Simon started in digital media in 1994 with SEGA Interactive before moving to WorldOnline and then iTouch. He left iTouch in 2003 and, together with Grant, set up Fontera. Simon is one of the founders of BEE Mobile, South Africa’s premier empowered mobile company and he holds a Bachelor of Commerce degree and a PHD in Rock Concert attendance.