A FIRST FOR SOUTH AFRICA
Hirsch’s and Defy have got together to bring the South African public a Christmas dream come true for families. A Giant Snow Globe! Commenting on this fun activation, CEO of the Hirsch Group, Allan Hirsch said “This is a first for South Africa and we want it to be the ultimate experience for children all ages over the Christmas period.”
Warren Pearce, Hirsch’s National Event Manager explained that the Giant Snow Globe is a place where children can “romp and roll and enjoy the feeling of a truly white Christmas.” The Globe measures 4 x 4 meters and will be set up (on a scheduled basis) in all Hirsch stores around the country from early November. Families can purchase a Defy product, have their photos taken in the globe and they will be given to them free of charge. They get automatically entered into the the competition to stand a chance to win a R20,000 travel voucher or a trip for two to Zanzibar.
If you would like to have the true Giant Snow experience, dates for when it will be in your nearest Hirsch Store will be on the Hirsch web site www.hirschs.co.za or visit your nearest Hirsch store and speak to the PRO to find out more !