HOW TO BECOME AN IRRESISTIBLE LINKEDIN CONQUEROR!
Hirsch’s Centurion recently hosted a LinkedIn workshop where networkers were invited to learn how to become Irresistible LinkedIn conquerors!.The guest speaker for the morning, Ferdi van Aswegen, joined Bizacc in 2018 and realised the importance of LinkedIn as a networking tool. He then set out to learn, understand and master LinkedIn as an added extra to offer to his clients as LinkedIn truly is a rich source of leads for any (but mostly B2B) business.
Ferdi touched on 7 pointers that would make one’s profile stand out: Have a professional head shot, a profile photo that brands oneself or business, a headline that explains how one’s business can help the client, a good sales pitch, recommendations and testimonials, previous experience and one’s accomplishments and publications. Ferdi also humorously used an attendee’s profile (with their permission) into pointing out the do’s and don’ts on a profile, which the audience had a good chuckle at.
Commented the store PRO, Tsz Yan Lau, “All the attendees found Ferdi’s talk to be interesting and helpful, they were taking down all the points he mentioned especially when Ferdi was mentioning that one can be placed in LinkedIn jail if one sends too many friend requests and people are accepting them.”
The solutions to ‘LinkedIn Jail’ is to only invite 2nd tier connections,delete pending invitations (that one has sent out to people) and refrain from posting external links.
The event ended with a few Q&As and attendees staying for another cup of cappuccino